Two record labels, Extasy Records (Tokyo) and Free-Will (Osaka), were instrumental in promoting the visual kei scene. Extasy was created by X Japan's drummer and leader Yoshiki and signed bands, not limited to visual kei acts, that would go on to make marks on the Japanese music scene, including Zi:Kill, Tokyo Yankees and Ladies Room. Luna Sea and Glay, who went on to sell millions of records, with Glay being one of Japan's best-selling musical acts, had their first albums released by Extasy in 1991 and 1994. Free-Will was founded by Color vocalist and leader Dynamite Tommy, while at the time not as popular as Extasy, it had many moderately successful acts. Currently Free-Will is still going strong and has been a major contributor in spreading modern visual kei inside and outside Japan, whereas Extasy followed its owner and became based out of the US, signing and producing American acts, and has since faded away.
japanese fashion, style, visual kei
Anime USA 2016
Yenra Corporation 2016
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